From ‘yes, but’ to ‘how can we?’ and ‘why not?’


“Whenever any sort of change or innovation is discussed, the YES, BUT objections are inevitable.  However, instead of allowing those resistance points to dominate and defeat promising ideas, design thinkers work hard to try and reframe opposition by asking the question HOW CAN WE?”

Scott McLeod posts a relevant article about adoption on his blog  with a focus on the “How Can We” frame.  Getting people to the point where they are willing to get to YES, BUT is a challenge in itself….